Physician Liaison and Marketing Representative

Full Job Description

At Axis Brain and Back Institute, the job of a Physicians Liaison and Marketer is to create relationships with physicians and coordinators to drive referral business to our practice.

At Axis we have a neurosurgeon and physical therapist whose business is based off of referrals from primary care physicians and other variety of doctors in the area, who’s patients need a specialty physicians’ opinion for potential neuro-based surgeries.

As a Marketer for Axis you are expected to:

• Build relationships with multiple providers/Physicians’ offices and the employees within each practice
• keep track of notes taken of providers and other employees at each practice from each visit for future reference.
• Careful data tracking of referrals and marketing programs to determine effectiveness of various marketing efforts.
• Track, find, and organize community outreach and marketing opportunities.
• Find new physicians and practices that may be opening up and track of physicians that may be moving around.
• Plan programs and events that build relationships between healthcare personnel and patients
• Create marketing strategies for physicians and physical therapists that require planning routes, emailing and confirming dates, lunches, meetings, attending chamber of commerce luncheons, magazine and newspaper coverage, social media updates, along with many miscellaneous tasks that pertain to marketing and coverage for the surgeons.
• Graphic design abilities may be needed at times but will have assistance during those projects.
• Designing clinic brochures
• Will need to learn Axis’ chosen CRM and Routing apps and services for proper communication between you, the doctors, other marketer on your team, and management.

Requirements:

• Strong analytical, problem-solving, organizational and project management skills
• Knowledgeable of Microsoft Office and Gmail products
• 2 plus years of marketing in the medical industry
• Bachelors degree preferred or equivalent experience
• Excellent communication skills and professional attitude
• Must be able to travel throughout the metroplex

Job Type: Full-time

Pay: From $50,000.00 per year

Benefits:

• Dental insurance
• Flexible schedule
• Health insurance
• Life insurance
• Paid time off
• Relocation assistance
• Travel reimbursement
• Vision insurance

Education:

• Bachelor’s (Preferred)

Experience:

• B2B marketing: 2 years (Preferred)

Work Location: In person